Resource Centre

Gabrielle Dickert
Gabby’s 2018 Wrap Up

Gabby’s 2018 Wrap Up

As we move into a new year, it’s natural to reflect on what you’ve accomplished in the year past, where you’ve succeeded and what you want to work on to ensure you continue to grow in the year to come. This month, our team will be sharing our personal reflections in our weekly blogs. Partially because I want to be able to go back and reference them at the end of next year, and partially because our regular copywriter is on vacation (hope you’re having a great time, Darren!) 2018 has been a massive transformation for me personally and it’s...

Read more →


Darren Dunne
Gearing Up for the Boxing Day Rush

Gearing Up for the Boxing Day Rush

Each year, Canadians reach further into their pockets to splurge in Boxing Day sales. In fact, spending rose 9 per cent year-on-year from 2016 to 2017. When you open your virtual doors for the busy Boxing Day period you’ll want to make sure your employees and systems are ready to deliver a holiday shopping experience that’s second-to-none. In the age of ecommerce, this positive digital experience can lead to a growth in social media followers, website visits and help populate data that will inform the future direction of your business. In other words, it’s vital for your future business health...

Read more →


Darren Dunne
4 Tips to Build Customer Loyalty During the Holiday Rush

4 Tips to Build Customer Loyalty During the Holiday Rush

The holiday period is a time of high sales but it also presents an opportunity to turn gift purchasers into repeat customers. Here are four tips to build customer loyalty during the holiday season.

Read more →


Darren Dunne
Effectively Managing Your Inventory During Busy Holiday Periods

Effectively Managing Your Inventory During Busy Holiday Periods

Whether it’s Black Friday, Cyber Monday or Christmas, the annual year-end sales rush brings with it a slew of inventory challenges for businesses of all shapes and sizes. It’s estimated businesses can make between 20 and 40 per cent of their annual sales in the final six weeks of the year. It can’t be stressed how important it is to ensure your business is ready to meet this demand by keeping products in stock and the sales flowing. Preparation is Key At this time of year, it isn’t just Santa Claus that should be making a list and checking it...

Read more →